How Zomato Engineers Habit Loops Using Event-Driven Push Infrastructure
A technical breakdown of how real-time event streams, state machines, and push orchestration turn user actions into predictable repeat behavior.
mobile app builder - simple drag & drop
Latest articles
Let Data Do the Heavy Lifting, So Your Customers Feel Seen, Not Sold To
If your site is getting traffic but not repeat purchases, it’s not a traffic problem. It’s an experience problem. People don’t want to scroll endlessly, hunt for deals, or jump through hoops at checkout. They want experiences that feel made for them....
How to Win Without Shouting ‘SALE’ This BFCM
Imagine throwing a massive party and sending out thousands of invitations with the word “FREE FOOD!” plastered everywhere. You expect a full house But when the night comes, Half of your guests don’t show up. Why? Because flashy promises alone aren’t ...
What If Apple’s Biggest Flex Isn’t Its Products, but This?
Apple doesn’t sell a product. It sells identity. It doesn’t try to convince you — it makes you want in.
Not Asking Customers The Right Questions Is Like Dating Someone for Months and Never Asking How They Feel. Then You’re Shocked When They Ghost You
In mCommerce, assumptions kill conversions. You have to ask — what fits, what doesn’t, what they’re looking for, and why they’d leave. Your mobile app isn’t just a storefront; it’s a conversation. The brands that win in 2025 won’t just sell better — ...
Mobile App Features: What Works and What’s Just Noise
In a world flooded with apps, features have become a double-edged sword. Too few, and your app feels bare. Too many, and it overwhelms users into tapping "uninstall." The truth? Not every flashy feature adds value. We’ve helped hundreds of merchants ...
If Your App's Design Feels Like Assembling IKEA Without The Manual — People Will Definitely Bounce and Won't Be Back Soon
Shoppers don’t want to decode the puzzle or navigate the maze. Make it simple, guided, and smooth — no angry customers or midnight support tickets